Last updated: September 14, 2026

This Privacy Notice explains how ITRACCS SA  (“ITRACCS SA DIGITAL STORE's”, “we”, “us”) collects, uses, and discloses personal information when you visit or use itraccssa.co.za (the “Services”), in accordance with the Protection of Personal Information Act 4 of 2013 (“POPIA”).

Who We Are

ITRACCS SA is the responsible party for the personal information described in this notice. We are a Private Company Registered in South Africa (regulated by the CIPC under the Companies Act 2008), (registration number 2020/529509/07), with our registered address at Unit B52, Broadway business estate, Athena Ave, Strand, Cape Town, 7139, Western Cape, South Africa. Our Information Centre can be contacted at info@itraccssa.co.za or 087 265 3780

Personal Information We Collect

• Contact details — your name, billing and delivery address, phone number, and email address.

• Order and payment information — the items you purchase, order history, and payment confirmation details. We do not store your full card number; payments are processed directly by our payment provider.

• Account information — your username, password, and account preferences, if you create an account.

• Communications — the content of enquiries or support requests you send us.

• Device and usage information — your IP address, browser type, and how you interact with the Services, collected automatically.

Why We Collect It, and Whether It's Required

Providing your contact, delivery, and payment information is necessary to place and fulfil an order — without it, we cannot process your purchase or deliver your goods. Providing marketing preferences or an account is optional.

• To fulfil your order: to process payment, arrange delivery or collection, provide warranty and after-sales support, and handle returns and refunds.

• To communicate with you: order confirmations, delivery updates, and responses to your enquiries.

• For marketing (only where you have opted in): to send you offers and updates. You can opt out at any time using the unsubscribe link in any marketing email.

• For advertising measurement and audience matching: to measure the performance of our advertising, to avoid showing you advertising for something you have already bought, and to help our advertising platforms reach people similar to our existing customers.

• For security and fraud prevention: to protect the Services and detect fraudulent transactions.

• To comply with the law: including our obligations under the Consumer Protection Act, VAT Act, and other applicable South African legislation (for example, retaining invoice records for tax purposes).

Who We Share It With

We disclose personal information only where necessary, to:

• Our delivery and courier partners — limited to the name, delivery address, and contact number needed to deliver your order.

• Our payment processor, to complete your transaction.

• Shopify Inc., which hosts and powers this store, and processes personal information on our behalf to provide the Services. Shopify's own handling of data is described in the Shopify Consumer Privacy Policy (shopify.com/legal/privacy/app-users).

• Advertising and analytics platforms that act as service providers on our behalf — currently Google (Google Ads, Google Analytics and Google Merchant Center), Microsoft Advertising, and Meta. Where you have bought from us or interacted with the Services, we may share your email address, phone number or an online identifier with these platforms, in a one-way encrypted (hashed) form where the platform supports it, so that they can match you to an existing account and help us show, suppress or measure our advertising. These platforms may not use this information for their own purposes or disclose it to anyone else, and are contractually required to handle it only as instructed by us. You may object at any time, free of charge, by emailing info@itraccssa.co.za, and we will remove you from these audiences.

• A professional advisor, auditor, or regulator, or another party, where required by law or to establish, exercise, or defend a legal claim.

We do not sell your personal information. Some of the service providers named above (including Shopify, Google, Microsoft and Meta) process personal information outside South Africa; where that happens we rely on those providers’ contractual and security safeguards, as permitted by section 72 of POPIA.

How We Protect Your Information

We take reasonable technical and organisational measures to keep your personal information secure and to prevent unauthorised access, loss, or disclosure, consistent with POPIA section 19. No system is perfectly secure, and we recommend you avoid sending highly sensitive information to us over unsecured channels.

How Long We Keep It

We retain personal information for as long as needed to fulfil the purposes described above, including the retention periods required for tax and accounting records under South African law, after which it is deleted or de-identified.

Your Rights

Under POPIA, you have the right to:

• Ask us to confirm what personal information we hold about you, and to access it;

• Ask us to correct or update inaccurate or outdated personal information;

• Ask us to delete personal information we no longer have a lawful basis to hold;

• Object to our processing of your personal information for direct marketing purposes, including advertising audience matching, at any time and free of charge;

• Withdraw any consent you have given us, without affecting the lawfulness of processing carried out before you withdrew it.

To exercise any of these rights, contact our Information Centre at info@itraccssa.co.za. We may need to verify your identity before actioning your request.

Complaints

If you have a concern about how we've handled your personal information, please contact our Information Centre first at info@itraccssa.co.za so we can try to resolve it. You also have the right to lodge a complaint directly with South Africa's Information Regulator:

• Email: POPIAComplaints@inforegulator.org.za

• Website: inforegulator.org.za

• Address: Woodmead North Office Park, 54 Maxwell Drive, Woodmead, Johannesburg, 2191

• Phone: 010 023 5200 / 0800 017 160

Cookies, Website Analytics and Advertising

Our Services use cookies and similar technologies (including for site search, wishlists, and maps) to operate the site and understand how it's used. We also use advertising and measurement tags supplied by Google, Microsoft and Meta, which record your interactions with the Services so that we can measure our advertising and show relevant advertising to you on their networks. Where required, we will ask for your consent before setting non-essential cookies. See our Terms of Service for how we log basic technical information during casual browsing.

Changes to This Notice

We may update this notice from time to time to reflect changes in our practices or the law. We will post the revised notice here and update the “Last updated” date above.

Contact Us

Questions about this notice or how we handle your personal information can be sent to info@itraccssa.co.za or call 087 265 3780, during office hours that's Monday to Friday from 08:00 to 17:00 or by post to Unit B52, Broadway business estate, Athena Ave, Strand, Cape Town, Western Cape, 7139, South Africa.